The challenge
Static routes wasted fuel on empty streets while growth pockets overflowed — and nobody knew when the truck would arrive.
Project · Routing
Smart Waste
Missed bins, idling trucks, and guesswork schedules. We rebuilt three suburban routes around fill data and live texting — and the complaints stopped.
Client
1,900-home subscriber base
Location
Dublin · Hilliard · Grove City
Duration
6-month rollout
Overview
Fixed weekly routes meant half-empty trucks on quiet streets and overflowing bins on busy ones. We fitted carts with fill tags, re-optimized routes nightly, and texted residents their exact arrival window each morning.
Six months in: missed pickups down to a handful per month, truck miles down 18%, and the highest plan-renewal rate in company history.
Our approach
Fill-tagged carts, nightly route optimization, and morning-of text windows for every household.
The outcome
Near-zero missed pickups, 18% fewer miles, and renewal rates our competitors ask about by name.
